One-Word Reply

What it's for

The answer-in-one-word bit, as a candy-coloured chat. Your question pops into a jelly bubble, it’s read, three pastel dots bounce for a beat too long, and the one word squashes in big — a heart lands on the question, sparkles burst, and a “lol” sticker slaps on last. Then it holds.

Reach for it when

• The “describe it in one word” trend, with a friend, a partner or your mum on the other end
• A brand ask that still looks like your post: “describe the new formula in one word” → “Finally.”
• A comment driver — end on the answer and ask viewers for theirs

How it plays

Everything is drawn like a sticker: pastel shapes with a chunky offset shadow under them, a shine on the question bubble, and a rounded face, so it reads as fun rather than as an interface. The beat that sells it is the typing: the dots run long enough that the viewer guesses, and the word lands against their guess. The pastel sets are the template’s own — a brand accent dropped into them breaks the register — so the colour choice is Candy, Soda or Berry, not your kit.

Not the right pick when

A real poll with two answers and percentages — that is the Poll Bar. A comment prompt that types out an answer for the viewer is the Glass Comment Prompt.

Format and export

Aspect

Vertical (9:16) · 1080 × 1920

Runs for

6 seconds

Built for

Any footage — it carries its own contrast

Publishes to

Reels, TikTok, YouTube Shorts

Exports as

ProRes 4444, PNG sequence, MP4

Background

Transparent

Price

In Lite & Creator Pro · or $3.99 to own

Edit it in the iReelz Studio — the transparent exports drop straight onto a timeline in Premiere Pro, CapCut, Final Cut Pro or DaVinci Resolve.